David Jones Parramatta – A True Story

Posted By Ric Vatner on November 13, 2009

I know David Jones in Parramatta. Or rather, I know the car park. I used to park my car there when I went to Parramatta to visit my clients. One Friday afternoon I parked there, visited my client, went for a few drinks (as you do) and then we decided to go out to dinner. We may also have had a few more drinks, I can’t remember much about the night except that when I went to pick up my car the car park was closed. I believe it was about 1am.

I didn’t want to go home by taxi and then traipse all the way back out to Parramatta the next day to pick up my car so I decided to stay at the Parkroyal hotel which was next door. It was too late to ring my wife so the next day I wondered what I could do to make her forgive (okay, I know that was asking too much, how about forget) that I didn’t come home. Then I remembered that I had put her watch in at the jewelers to get a new battery about 6 months earlier but never had a chance to pick it up. So I thought I’ll pick it up on the way home. She will be so pleased she won’t go nuts over my (shall we call it) late night.

While I was waiting for the assistant to get the watch, I saw a bottle of after shave on the counter and not planning to be out all night I was caught short without my usual. So I sprayed myself (liberally) with it. When the assistant came back she said that is the latest Cartier perfume for women, would you like a bottle for madam?

So I had stayed out all night and now I smelt like a French brothel to boot. No, she didn’t believe me either. That was probably the first nail in the coffin.

I know what you are thinking, this bloke is accident prone but you have to admit I have taken the concept to a whole new level.

About The Author

Ric Vatner
Hi, I've been in Sales and Marketing all my business life but I have also published various magazines from time to time including an audio magazine called BAC to Business (pronounced Back to Business). I've spoken at conferences around the world usually on Marketing but also on Business, Philosophy, Education, Insurance, Media and quite a few other topics, in fact speaking is the major reason I have visited so many countries. Some of my major achievements have been; I sold over $100,000,000 of paid Whole of Life Assurance in two years for Prudential while simultaneously making the Top 5 with four or five other insurance companies in the late 1980's and early Nineties, I won the inaugeral Holbien Scholarship for the Pacific Region with my paper on the future of Newspapers in 2000, I launched the only web site I know of that started its own newspaper with content from the web site and sold it at a profit within six months during the Tech Crash in 2002. And more recently I launched ESTV an online TV Style magazine which has a neat twist, it is the Internet version of a local paper - TV style. In the near future I will launch Best Deals Australia - a unique Shopping Mall - Why unique? - Ah you will have to see it to understand. In the mean time please check out www.estv.com.au or follow us at www.twitter.com/estv. BFN

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