Pay per View Video – Now a Reality
Posted By Ric Vatner on February 18, 2010
This was an incredible week. Probably the best so far this year!
Ric Vatner publisher of eSTV an online TV style magazine
I think in respect of the long term future for eSTV, the biggest news this week revolves around one topic, Video and more specifically, Pay per View.
Pay per View Video coming to eSTV
eSTV have now secured new technology that was developed here in Australia and it will have a huge impact on us going forward.
We can now offer producers and video content owners the opportunity to put their films, for example:
- Short films,
- Movies,
- Documentaries,
- Training programmes (e.g. language lessons) or
- How To videos etc
on eSTV our TV style online magazine on a pay per view basis. Putting them on eSTV will of course open them up to a larger audience
The owner of the content (i.e. of the video) will get paid every time someone watches the video because every video has a set fee to watch it. Another great feature is every video can have a different fee. So one film might cost $1.99 to watch and another $2.50 – each film can have its own price tag.
Of course the videos will be available to viewers world wide so the potential audience is huge.
Monetize your Videos
Imagine how many good to excellent movies there are out there that have never been able to tie up a distribution deal and have either earned their owners very little or nothing. Well that is about to change.
eSTV has already added a shopping mall to our magazine (which will open soon) and we recently “built” an office tower over that to cater for service businesses (see our Best Deals Australia information video) – well I can now see us adding a movie theatre so our visitors can watch movies as well.
This technology will enable video content owners to monetise their production be it a movie, a documentary or information video and it will also make it worthwhile for producers to create new content.
Web Sites can now sell Pay per View Video
Even better, we can also enable any web site (world wide) to add our video player to their web pages and serve the same pay per view content from their web site – and get paid every time someone watches the video. They can also add their own original pay per view content and get paid when people watch that.
Finally, web sites that add their own original content to the video player can also make their content available through our system to other web sites who will earn money every time it is viewed on their web site and so will the content owner.
Imagine you can now create training videos and make them available to your team world wide. Why would you go to the expense of producing DVDs and posting them when you can now use our video player and sell the video as pay per view.
Please feel free to contact me if you have any enquiries ric at eSTV dot com dot au.
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