Pay per View Video – Now a Reality

Ric Vatner | February 18, 2010

eSTV can now offer producers and video content owners the opportunity to put their films, for example:

Short films,
Movies,
Documentaries,
Training programmes (e.g. language lessons) or
How To videos etc
on eSTV, our TV style online magazine, on a pay per view basis. Putting them on eSTV will of course open them up to a larger audience

The owner of the content (i.e. of the video) will get paid every time someone watches the video because every video has a set fee to watch it. Another great feature is every video can have a different fee. So one film might cost $1.99 to watch and another $2.50 – each film can have its own price tag.

Of course the videos will be available to viewers world wide so the potential audience is huge.

A Real Find – Cafe Ish in Sydney

Ric Vatner | February 7, 2010

It’s called Café Ish and the food is incredible and very reasonably priced (It cost just $80 for the two of us). The menu is Australian / Japanese but most of the dishes are original creations of the chef who is Australian.

We had a beautiful cheese and garlic damper as an entree which is a type of bread that Aussie Swagmen cook in a Billy tin over a camp fire. It was crispy on the outside and hot and soft on the inside just as it should be but the cheese and garlic made it into a really tasty gourmet bread.

Next we had crumbed crocodile tail and pork ribs in a soy sauce

Market Fragmentation is a Problem in China Too!

Ric Vatner | January 23, 2010

We discussed the problems inherent in traditional media and the fragmented market (i.e. you can’t just buy an advert on TV during prime time these days and know you will get to most of your target market). The surprising thing (for me) was that it seems it is the same in China and they were very interested in finding out how to overcome that issue.