The Royal Easter Show – A Lost Opportunity

Ric Vatner | April 15, 2010

Why would you go to the show today if it wasn’t to keep the kids happy for a couple of hours? Even “The Show” must find its unique selling proposition and prove it is worth the effort and the money.

I have one idea I think is worth pursuing, I think it could be a mini expo – a time to show off what Australian business is up to? Manufacturers could show off their latest products and hair dressers for example could promote their skills with shows and low cost hair does for the visitors